In-car Infotainment Market

The global market was valued at $13,874 million in 2014 and is likely to garner $21,341 million in 2025, growing at a CAGR of 4.47% during the forecast period, 2018-2025 according to Progressive Markets’ report, “In-Car Infotainment Market Size, Trend, Share, Opportunity Analysis & Forecast, 2014-2025.”

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The report provides an in-depth analysis of the entire in-car infotainment market. It encompasses the market size, market share analysis, market dynamics, market forecast, Porter’s Five Forces Analysis, research methodology, key market segments, and the key company profiles. The data in the report has been gathered and validated through an extensive primary and secondary research. The study is a useful resource for market players, new entrants, and investors as it helps them identify the prolific investment pockets and opportunities for growth, and determine strategies to be implemented for their business progress.

The report provides an executive summary of the in-car infotainment market to help market players, stakeholders, new entrants, and investors assess the overall industry scenario and take the necessary steps to achieve growth in the years to come. Key findings are highlighted in the study to assist market players to gain insights into the key winning strategies and investment pockets. Porter’s Five Forces model is provided to help market players develop business strategies for the future and identify the level of competition across the world. Bargaining power of suppliers, bargaining power of buyers, the threat of new entrants, threat from substitutes, and industrial rivalry are the aspects used for the analysis of the model.

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The study discusses the market landscape of the in-car infotainment industry based on the drivers and restraints. The fast-growing smartphone industry, aggrandized use of cloud technology, and high-performance interfaces, such as control units, human machine interfaces (HMI), and operating controls are driving the growth of the market. Moreover, personalization facility is creating an opportunity for growth in the market. Nonetheless, high-performance interfaces, such as control units, human machine interfaces (HMI), and operating controls are the challenges faced by the players providing solutions in the field.

The market discusses the key market segments of the in-car infotainment industry. The market is segmented into installation type, components, and geography. Based on installation type, the market is divided into OEM installation and aftermarket installation. The OEM installation segment is likely to garner $9,695 million in 2025, growing at a CAGR of 4.34% during the forecast period. The aftermarket installation is likely to grow at a CAGR of 1.63% during the forecast period. By component, the market is classified as hardware and software. The hardware segment is further bifurcated into audio unit, video unit, connectivity, and others. The hardware segment is expected to grow at a CAGR of 4.30% and the software segment is likely to grow at a CAGR of 4.23% during the forecast period. The other segment includes climate control, Bluetooth and interactive voice recognition (IVR). Based on geography, the market is divided into North America, Europe, Asia-Pacific, and LAMEA. In North America, the market is analyzed across the U.S., Canada, and Mexico. In Europe, the market study covers Germany, UK, Russia, France, Spain, Italy, Poland, and others. In Asia-Pacific, the in-car infotainment market analysis covers China, Japan, India, Australia, Indonesia, South Korea, New Zealand, and the rest of Asia-Pacific. In LAMEA, the market analysis covers Brazil, Argentina, South Africa, UAE, Saudi Arabia, Chile, and others.

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The study offers a detailed analysis of key market players active in the global in-car infotainment industry. A business overview is provided in the study to help investors determine investment feasibility and market players to determine strategies for achieving overall business growth. Furthermore, financial and business segments of each market player are offered in the report along with recent developments. Key market players analyzed in the research include Panasonic Corporation, Harman International Industries, Bayerische Motoren Werke AG (BMW), Fujitsu Ten Ltd., Delphi Automotive PLC, Denso Corporation, Ford Motor Company, General Motors Company, Audi AG, and Visteon Corporation. They adopt growth strategies such as product launches, acquisitions, and partnerships to forge ahead in the market and expand their business presence.

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